Visual design & motion
Ricebank — Made to make you hungry
Static and animated flyers bringing appetite, warmth and a playful voice to everyday rice promotions.
- Client
- Ricebank
- My role
- Promotional design & animated flyers
Everyday rice. Plenty of character.
I created static and animated promotional flyers for Ricebank, turning everyday product messages into food-led social content. Warm golds, expressive typography and generous food imagery give the work a familiar, appetising character. This selection brings together the clearest ideas from a wider body of promotional work.
A little play goes a long way
A heart-shaped opening makes “Feel Good, Eat Good” visual; a rice-filled toggle turns switching brands into a simple, playful gesture. These compositions pair one clear idea with a short headline, giving the product message room to stand out.
Food with a place in your day
The flyers connect rice to recognisable moments: unwinding after work and gathering around a shared meal. Lifestyle imagery and conversational headlines bring warmth to the promotions, while the golden palette keeps the series visually connected.
The message, in motion
The animated flyers carry the same direct approach into movement. A spoon pours rice to give a simple product image a sense of texture; a quick sequence of packs presents the available range. Each piece keeps the headline readable and the product at the centre of the frame.